BYD Achieves 6,591 Sales in New Model Launch

Foreks - Following the new period launch held on November 15, BYD has seen significant interest from Turkish consumers for its electric and plug-in hybrid models. The event introduced a strong product range consisting of six vehicles, including the flagship sedan model HAN in the E segment, the fully electric all-wheel drive sedan SEAL AWD, the electric hatchback model DOLPHIN, the fully electric D-SUV SEAL U EV, the plug-in hybrid D-SUV SEAL U DM-i reintroduced for sale, and the fully electric C-SUV ATTO 3. BYD Turkey achieved an impressive sales performance of 6,591 units in just 32 days with this product range.
“Selling 6,591 vehicles after the launch is a clear indication of the trust placed in our brand in the market.”
Ismail Ergun, General Manager of BYD Turkey, expressed great happiness over the interest shown by Turkish consumers for BYD models, stating, “After our launch on November 15, we closed the year strongly by connecting our customers with 6,591 vehicles in just thirty-two days. This sales performance post-launch reflects the trust in our brand in the market. During this process, the design, rich equipment features, advanced technology, and quality of all our models received great appreciation from our customers, while the pricing of our models was also found very attractive. I predict that our BYD SEAL U DM-i model will lead BYD to a leadership position in the Turkish plug-in hybrid market with total sales of 4,525 units in 2024. Furthermore, I believe we will witness BYD's expertise in new energy vehicles (NEV) through its strong position in the December NEV sales rankings. In the coming period, we aim to expand our product range and reach more customers. The intense interest shown by Turkish consumers clearly indicates the demand in this area. Our strategy aims to respond to the changing mobility needs of Turkey's young and dynamic population in the best possible way. We will continue to add value to the Turkish automotive market with our innovative products and customer-focused approach moving forward. We thank all our customers for their interest in BYD models.”
Significant Interest: High traffic across all communication channels
BYD Turkey’s extensive product range and ‘accessible premium’ concept received a warm welcome during the launch period. This intense interest generated high traffic across all communication channels, from BYD Turkey’s social media accounts to its website, call center, and showrooms. Over 30,000 inquiries were received for the models released after the launch, with BYD showrooms experiencing busy visitor traffic in November and December. The brand, which continues to attract attention even after the launch, is working diligently to deliver vehicles to its waiting customers as quickly as possible.
Innovations will continue in 2025
BYD Turkey aims to make a strong start to 2025 and is preparing to introduce the sporty SUV model SEALION 7 to the market in the third quarter. Responding to the rapidly increasing demand for electric vehicles from Turkey’s young and dynamic population, BYD continues to make a difference in the automotive industry with its environmentally friendly and innovative technologies.
Equipped with Blade Battery technology and smart driving systems, BYD models stand out with their sustainable mobility solutions. With the motto “The Future of the World, Today in Turkey,” BYD Turkey will continue to offer not only its cars equipped with innovative technologies but also advanced technology-based sustainable solutions to Turkish consumers.